Business

Pepsi Pulls Ad Featuring Kendall Jenner

Pepsi has decided to withdraw the ad featuring Kendall Jenner after it sparked an outcry and accusations that the drinks maker was trivializing recent street protests across the US.

The ad shows Kendall Jenner leaving a photo shoot to join a heavily policed demonstration.

Kendall Jenner defuses the tension by walking to the police line and handing an officer a can of Pepsi, prompting cheers.

In a statement posted on its website, Pepsi said they did not intend to make light of serious issues.

The much-ridiculed ad was posted to YouTube on April 4 but was no longer accessible there less than 24 hours later.

Image source Pepsi

For nearly two years, there have been protests about the use of force by police against African Americans.

Since last year’s election, there have also been demonstrations against President Donald Trump.

The ad did not specify what the crowds of mainly young, and very good looking, people were marching for. Even their signs only had generic slogans like “conversation” and “voice”.

However, within minutes of the commercial’s launch, observers said it trivialized protests in cities like Baltimore, Maryland, and Ferguson, Missouri, that followed the police killing of black men.

Leading activist in the Black Lives Matter movement DeRay McKesson said: “If I had carried Pepsi, I guess I never would have gotten arrested. Who knew?”

“Pepsi, this ad is trash.”

Pepsi said it was “trying to project a global message of unity, peace and understanding”.

The company’s statement went on: “Clearly we missed the mark, and we apologize.

“We did not intend to make light of any serious issue. We are removing the content and halting any further rollout.”

Lisa.Felice

Our Fashion addicted Lisa is responsible for the Entertainment category. She likes to be on top of all the news about celebrities and events related to them.

Recent Posts

Donald Trump and Elon Musk Celebrate Election Victory at UFC 309

Image source: Wikimedia Commons President-elect Donald Trump celebrated his election victory at the Ultimate Fighting…

5 days ago

White House 2024: Donald Trump Wins, Kamala Harris Calls Him to Concede Election

Millions of voters across the US chose to return Donald Trump to the White House…

2 weeks ago

Who Won? Donald Trump Declares Victory as He Addresses Jubilant Supporters in Florida

Donald Trump declares victory in the US election as he addresses jubilant supporters in Florida.…

2 weeks ago

Stocks Soaring as Donald Trump Closes in on US Victory

Stocks around the world are rising as Donald Trump appears to be on the cusp…

2 weeks ago

Who Won? Kamala Harris Cancels Election Night Party as Path to Victory Narrows

Donald Trump has won Pennsylvania, North Carolina and Georgia and taken a lead over Kamala…

2 weeks ago

Quincy Jones Dead at 91

Quincy Jones, the celebrated musician and producer who worked with Michael Jackson, Frank Sinatra, Ray…

2 weeks ago