“I felt there was a void in the market for busy, working moms who want to look put together without having to put a lot of effort into it while staying modest and age-appropriate. These styles are reflective of the fun new fashions that can always be found in the junior section of department stores. However, the silhouettes in the collection are intended to flatter women of all ages, shapes, and sizes,” Missy Robertson said.
The new clothing line is called Missy Robertson by Southern Fashion House, a collaboration with Stephanie Carter’s Southern Fashion House, which produces Judith March, Jacque and Janis clothing lines and DejaVu boutiques.
The 2014 Missy Robertson Spring Collection – debuting this month at Market in Atlanta, Dallas and Las Vegas – consists of approximately 55 pieces including dresses, sportswear, light cover-ups, and mix-and-match tops that are both versatile and affordable.
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