Categories: Sports

Usain Bolt renews Puma sponsorship until 2016 Games in Rio de Janeiro

Usain Bolt has renewed his sponsorship deal with kit-maker Puma until after the 2016 Games in Rio de Janeiro.

Jamaican Usain Bolt, 27, has been with Puma since 2003, and last renewed what is considered to be the biggest sponsorship deal in athletics in 2010.

The Olympic champion said he was proud to continue with Puma “for the years ahead”.

Usain Bolt has renewed his sponsorship deal with kit-maker Puma until after the 2016 Games in Rio de Janeiro

Usain Bolt had earlier indicated he may retire after the 2016 Games, but recently said he may compete for a year after that.

There was no mention in the Puma announcement about any retirement plans.

Usain Bolt has won six Olympic gold and eight World Championship gold medals to date. In addition, his time of 9.58 seconds in the 100 metres is the fastest run to date.

Puma chief executive Bjoern Gulden said the firm had supported Usain Bolt since he was 16.

“He will play a crucial role in our future product concepts, as well as brand communications leading towards the Olympic Games in Rio 2016 and beyond,” Bjoern Gulden added.

In addition to its contract with Usain Bolt, Puma has a longstanding commitment to Jamaican Track & Field.

The deal is a boost for Puma as it continues to take on bigger sportswear rivals Adidas and Nike.

Clyde K. Valle

Clyde is a business graduate interested in writing about latest news in politics and business. He enjoys writing and is about to publish his first book. He’s a pet lover and likes to spend time with family. When the time allows he likes to go fishing waiting for the muse to come.

Recent Posts

Spain: At Least 158 Killed In The Country’s Worst Flooding Disaster

At least 158 people have died in Spain's worst flooding disaster in generations. On October…

2 days ago

Russia Fines Google $20,000,000,000,000,000,000,000,000,000,000,000, Surpassing Global GDP

Google has been fined two undecillion (a two followed by 36 zeroes) roubles by a…

2 days ago

Financing Your Home Remodel: 7 Tips for Success

Embarking on a home remodel is an exciting journey, promising enhanced comfort, increased property value,…

2 weeks ago

Donald Trump Serves Up McDonald’s Fries While Kamala Harris Celebrates 60th Birthday with Church Choir

The US presidential candidates continued to campaign across key swing states on October 20. Footage…

2 weeks ago

America PAC: Elon Musk Promises to Award $1M Each Day to Swing States Voters

Elon Musk has said he will give away $1 million a day to a registered…

2 weeks ago

Canada Expels 6 Indian Diplomats Amid Khalistan Row

India and Canada have decided to expel their top envoys along with other diplomats as…

3 weeks ago