Beyoncé goes blonde for Grown Woman video launched in Pepsi commercial

Beyoncé reveals a platinum blonde hairdo to rival the lightened legends of the past Farrah Fawcett and Brigitte Bardot in a teaser for her new music video Grown Woman.

Beyoncé’s weave is cut into a choppy style with oodles of volume and a chunky fringe to frame her famous face.

The bright blonde color helped bring out the deep pink of her lips, as did the sixties style, cream polo-neck top, that altogether, recreated a retro image of Brigitte Bardot in her heyday.

The vintage feel was continued, with Beyoncé putting her hair up into a bountiful beehive updo.

Pepsi features throughout the 12 second video as Beyoncé is currently the public face of the drinks brand in a number of TV commercials.

The singer wears the red, blue and white logo of the fizzy drink on custom-made bracelets on her right arm.

The advertisements gave Beyoncé the chance to share with the world her new single that has yet to be given a release date.

But despite being the first track of her new album Mrs. Carter, the title has already been used by another Destiny’s Child member.

Rowland released her own version of Grown Woman three years ago, but the song only peaked at number 51 on Billboard’s Hot R&B/Hip-Hop Songs.

With all the hype and build up surrounding Beyoncé’s track release, one can assume it will enjoy more commercial success than her best buddy’s 2010 offering.

The Mrs. Carter Show World Tour will begin on April 15 in Europe.