Categories: Entertainment

Beyoncé Super Bowl performance fails to overpass Madonna’s record breaking 2012 audience

Beyoncé’s half-time performance at this year Super Bowl failed to pull in more viewers than Madonna’s record breaking 2012 appearance.

In fact, fewer people watched Sunday night’s thrilling Super Bowl than the previous two championship games, according to figures released on Tuesday.

Although Beyoncé, who prepared for five months for the hotly anticipated gig, reunited Destiny’s Child and sung live, viewing figures showed the 31-year-old was watched by 104 million viewers, compared to Madonna’s audience of 112.5 million.

Nielsen, a company that tracks the ratings, reported the actual game drew 108.4 million viewers, which is a drop from last season’s tally of 111.3 million viewers.

Madonna’s performance in 2012, which sparked controversy after M.I.A swore at cameras, was criticized on Twitter but its lavish nature – the slot featured CeeLo Green, Nicki Minaj and LMFAO – meant the show was certainly noticed.

Nearly half of all households that own a television were tuned into Sunday’s game, the company added.

The showdown, where the Baltimore Ravens defeated the San Francisco 49ers, scored a 46.3 rating and 69 share in its overnight ratings.

For the Nielsen measurement, one ratings point represents 1,147,000 households, or 1 percent of the nation’s estimated 114.7 million TV homes.

The share means that 71% of TVs that were on at the time were tuned to the Super Bowl.

At CBS’ request the ratings figure from Sunday night did not include a 30-minute period when there was a partial power outage in the Superdome.

But viewership actually increased after the power outage, as the game measured a 52.9 rating during its final moments, CBS noted.

Beyoncé’s half-time performance at this year Super Bowl failed to pull in more viewers than Madonna’s record breaking 2012 appearance

Not surprisingly, Baltimore ranked first among cities watching the championship game.

The game drew a 59.6 rating and share of 83 there.

In second place was New Orleans, where the game was played. The contest drew a 57.1 rating and a 77 share.

San Francisco did not rank in the top 10 cities for viewership.

The network also drew criticism by the Parents Television Council for not moving quickly enough to edit out a profanity said by Ravens quarterback Joe Flacco shortly after the game.

Joe Flacco was caught by microphones describing his team’s victory as “f****** awesome”.

The game also illustrated the explosive growth of second screen activity.

The company Trendrr TV, which tracks activity on Twitter, Facebook and other social networks, estimated there were 47.7 million social media posts during the game.

That compares to 17 million during the 2012 Super Bowl and just 3 million the year before that.

Last year’s Super Bowl, when the New York Giants beat the New England Patriots, drew a Nielsen rating of 47.8 and had a share of 71.

The only non-Super Bowl to have reached the 100-million viewer benchmark was the series finale of MASH in 1983.

DM8o0QDUhQ0 6p3wUeraIDw
Diane A. Wade

Diane is a perfectionist. She enjoys searching the internet for the hottest events from around the world and writing an article about it. The details matter to her, so she makes sure the information is easy to read and understand. She likes traveling and history, especially ancient history. Being a very sociable person she has a blast having barbeque with family and friends.

Recent Posts

Donald Trump and Elon Musk Celebrate Election Victory at UFC 309

Image source: Wikimedia Commons President-elect Donald Trump celebrated his election victory at the Ultimate Fighting…

4 days ago

White House 2024: Donald Trump Wins, Kamala Harris Calls Him to Concede Election

Millions of voters across the US chose to return Donald Trump to the White House…

2 weeks ago

Who Won? Donald Trump Declares Victory as He Addresses Jubilant Supporters in Florida

Donald Trump declares victory in the US election as he addresses jubilant supporters in Florida.…

2 weeks ago

Stocks Soaring as Donald Trump Closes in on US Victory

Stocks around the world are rising as Donald Trump appears to be on the cusp…

2 weeks ago

Who Won? Kamala Harris Cancels Election Night Party as Path to Victory Narrows

Donald Trump has won Pennsylvania, North Carolina and Georgia and taken a lead over Kamala…

2 weeks ago

Quincy Jones Dead at 91

Quincy Jones, the celebrated musician and producer who worked with Michael Jackson, Frank Sinatra, Ray…

2 weeks ago