Kim, Kourtney and Khloe Kardashian have injected their va-va-voom style in to over 100 pieces for the store including sequined clutch bags, blinging tops and – of course – killer party dresses.
Kourtney Kardashian’s bohemian chic can be emulated with floaty drape sleeve blouses and Kim’s red carpet glamour arrives in “look at me” dresses while Khloé’s edgier dressing sees playful prints and a mix of textures.
Commenting on the partnership, a spokesman for Dorothy Perkins says: “This was an opportunity we couldn’t miss.
“This was an opportunity we couldn’t miss. Knowing how popular they are and the huge interest they attract, it enables our customer to buy in to their lifestyle and emulate their look at a great price.”
The Dorothy Perkins brand has been a feature of our high streets since 1919, and has previously been associated with more demure office and casual wear.
The store has recently re vamped its image though in the hope of attracting a younger, more glamorous crowd, and it doesn’t get more glamorous than the Kardashian sisters.
Kourtney, Khloe and Kim Kardashian are currently in the UK to celebrate the launch of the Kardashian Kollection (Khloe is jetting in especially after The X Factor in America). It is the first time that the girls have appeared together in London and they will be appearing at the Atrium at Westfield London on Saturday, November 10th, 2012, at 12:30 p.m.
Wristbands will be distributed from Westfield London from 9:00 a.m. and only the first 500 people to collect a numbered wristband will be eligible to enter the signing queue. As this is based on a first come first served basis, this does not guarantee that you will meet or obtain a signature from the Kardashian sisters, as there is a fixed time they will be at Westfield London to meet and greet their fans.
The Kardashian Kollection will be available in selected Dorothy Perkins stores and online from the 8th of November.
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