L’Oreal Paris launched Revitalift Laser X3, a new anti-ageing range with prices starting from just $31.99.

The products claim to smooth fine lines and wrinkles as effectively as a $5,000 clinical laser treatment.

An independent study backed up this claim.

Testing Revitalift Laser X3’s Daily Rejuvenating Moisturiser, $31.99, Super Serum, $39.99, and Precision Eye Cream, $31.99, for two weeks, the effects could be seen almost immediately.

The fine lines at the side of the eyes were instantly softened thanks to the eye cream. After just 24 hours, the serum and moisturizer appeared to have worked together to create smoother skin.

L’Oreal Paris launched Revitalift Laser X3, a new anti-ageing range with prices starting from just $31.99

The skin cycle – the length of time it takes for our skin to make new proteins such as collagen – is four weeks, so it is remarkable to get such rapid results. What’s more, the products absorb easily and feel light on the skin – no greasiness or oily residue. The star ingredient is Pro-Xylane, derived from plant sugars.

It mimics the effects of a laser treatment and stimulates collagen, helps promote skin regeneration, reduces the appearance of fine lines and smooths wrinkles. In lab tests, it has been shown to increase skin plumpness because it retains large amounts of moisture.

It works alongside a special form of hyaluronic acid, a potent moisturizer that is absorbed easily by the skin, and lipohydroxy acid, a gentle exfoliating ingredient that refines the skin surface and stimulates new cell growth.