If you owned a business in 2020, you’ve definitely felt the impact of coronavirus. The pandemic has wreaked havoc on the worldwide economy, and many businesses that relied on physical locations and interacting to thrive are in danger.
To adapt to the changing economic and technological environment, you need to develop a mobile app for your business. In this article, we’ll give you five reasons to develop your own mobile app.
Mobile Apps Can Put You in the Driver’s Seat
The biggest reason your business needs an app is because your customers spend a large chunk of their day interacting with their mobile devices. To succeed in the modern world, you need to go where the customers are, and to penetrate the mobile space you need an enticing app.
The icon of the app itself serves as advertising for your company on your users’ phone screen, reminding them of your products and deals. In this way, smartphone applications will help you subtly drive consumers into the conversion funnel.
Mobile Apps Can Make Your Business Feel More Personal
One attribute that makes mobile apps a must-have for any business is how much space there is for customization. The nature of an app’s design allows them to use the native capabilities of the platform to provide highly personalized user experience.
Apps also allow it much easier to research and track user behavior and give consumers personalized alerts and exclusive deals. Other smartphone app options include tap-to-call/email, smartphone alerts, and quick and automated app updates.
The effect this has on your customers is that they grow more attached to your company by using your app frequently, and this helps foster customer loyalty and goodwill.
Mobile Apps Can Streamline Your Business Functions
Since apps retain their information internally on smartphones as opposed to sites using data centers, mobile apps minimize the time required to perform each job. Data retrieval works nearly instantaneously on an app and will save more time in performing such actions by tracking their choices (such as default payment form in distribution apps) and configuring the app to match user preferences.
This can cut down on time and provide a seamless experience for your users, where they can pick up where they left off. This added convenience will also boost sales.
Mobile Apps Can Increase Your Engagement With Customers
Mobile apps are excellent tools for connecting directly with your customers. Nowadays, click-through rates for the majority of company actions such as email marketing are small, although push alerts via a mobile app achieve a click-through rate of almost 40%.
Due to this principal element, marketers can now interact with customers without being invasive. While previously you might have had to rely on cold calling your customer base to gather feedback, now you can just send all your users a quick message with your app!
Your Customers Can Use Your Mobile App When They’re Offline
One of the key differences between mobile apps and websites is the capability of mobile apps to function without an Internet connection. While certain applications need internet access to perform essential tasks, they can still give users a simple level of accessibility when in offline mode.
Depending on your business, you can give users the option to download content so they can work on it offline. This will increase the overall time users spend with your app, and it will also make the app more versatile.
As you can see, there are numerous benefits of developing a mobile app for your business. To create one with low cost and quick development time, check out Builder.ai. Their Builder Studio interface provides the most accessible app builder where you can design your dream app without any coding!
If you want a faster solution, you can try the Studio Store by Builder.ai to explore ready-made apps with complete features designed specifically for companies looking to expand into the mobile space due to coronavirus.
Needless to say, Builder.ai is the best place to meet your mobile app development needs. Be sure to use the above mentioned tips when creating your app, and good luck!
Business has become more competitive, and 2020 will be a breakout year for many businesses looking to maximize growth and boost profitability. There are certainly a number of business strategies businesses are turning to for maximum 2020 growth. But none are as important as apps. This is why apps are transforming 2020 business profitability with a number of important features.
Businesses are beginning to see the value in having apps for their customers. They could be apps that allow customers to access key information. They could be apps for secure transfers if the business is in the financial space. Regardless of industry, there can be an app to help boost growth and profitability. And when it comes to building these apps, a container registry and other factors are important.
For
your business, you need to create an app that works without fail, low error and
downtime rate. But you also need to ensure your app is powerful enough to
satisfy your customers’ or clients’ needs. This is why the following features
for your business app are very important.
Simplicity Is Essential For Your
Business App
If your
business app is too complex, you will lose the interest of your intended users.
This is bad for business, because you are creating an app for your users to
have more options, or better resources. If they don’t use the app, all is for
nothing.
This is why simplicity is critical when it comes to your business app in 2020. Serve up a great design that takes the cake for user experience (UX), and be sure to have a very simple navigation throughout the application.
Flexibility Is Just As Important
As Simplicity
When it
comes to apps in 2020, flexibility is key. You will need a very flexible
application for your business in order to keep your users happy. Remember, if
the end user is not happy, they will abandon the app and you will potentially
lose customers and/or clients.
Flexibility for your app can be a bit difficult to pin down. However, there are tools to ensure your app stays more flexible. For instance, you can utilize app containers to have a more flexible app. And don’t forget to keep automation a top priority as well.
Ensure Your App Is Lightning Fast
In today’s digital age, speed is essential. App users have plenty of choices among the billions of apps available for Android and iOS. This makes having a fast application for your business a must. In fact, this may be one of the most important features for your 2020 business app in order to boost business profitability.
Did you know that your business has less than three seconds to make an impression on the app user? Three seconds is not very long at all, so you will need to prioritize speed. If speed is lacking, you will have many users abandoning your business app.
How do
you make app speed a priority? One way is to ensure your user interface (UI) is
streamlined, and all backend code is good. Another way is to look for ways to
keep speed a priority during the actual app development stages.
Security Is More Important Than
Ever Before — Especially For Business Apps
The
number of cyber attacks on businesses in the past few years is a very clear
call to action for your business to take proper security measures when building
out your business application. App security is especially important if your app
will have user information, such as personal data, or even more important,
banking data.
Hackers and cyber criminals are pretty good at what they do these days too. They can use malware in your app to steal passwords and other data. This makes staying on top of app security a critical aspect of ensuring your customers and clients are safe if they download and use your business app.
Increase Your Business
Profitability In 2020 With A Business App
Apps
are definitely transforming 2020 business profitability, and the features your
business needs to ensure you get your piece of the profits are wide ranging.
The above features can help you get moving in the right direction. However,
they are only the tip of the iceberg, so be sure to do a bit of due diligence
when you begin developing your business app.
You
will also need to ensure you have the in-app features that meet your users’
needs. For instance, you can look at the questions your customers ask regularly
and implement features that address issues and problems your customers and/or
clients have. Make an app people will want to use, and your business will grow
exponentially in 2020.
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