How Duck Dynasty stars make their multi-million dollar fortune
Duck calls, the product that made Duck Dynasty stars millionaires, is still the Robertson family’s true moneymaker.
Last year, they sold 60,000 of their Duck Commander callers.
This year, Duck Dynasty stars are projected to sell over 750,000 duck calls, and at an average price of $59.72 (they range from $19.95 to $179.95), they are set to make $44,790,000 on their duck calls in 2013!
With their recent pay raise, the 20-person cast will be making over $200,000 per episode. At seven episodes a season, that means they’ll rake in a whopping $1.4 million for season four.
Willie Robertson’s book, The Duck Commander Family, has sold over 1 million copies on Amazon. At a price of around $12, that’s $12 million in sales.
Phil Robertson also has a book, titled Happy, Happy, Happy: My Life and Legacy as the Duck Commander, that also retails for $12 on Amazon.
The first three seasons of Duck Dynasty are available for purchase. Season three retails for $20 on A&E’s website.
WalMart is a big seller of Duck Dynasty products.
“<<Duck Dynasty>> T-shirts are our best-selling licensed graphic shirts across the men’s, boys’ and ladies’ departments,” Sarah McKinney, the Director of Communications at WalMart, told E! News.
She added: “WalMart currently sells Duck Dynasty products in six different departments, from apparel to home goods to sporting gear and Band-Aids.”
Next year, a Duck Commander cruise will be available for fans. The luxury Standby Balcony Cabin fetches up to $1,564.00. The Duck Commander cruises are already sold out for 2014.
The family sells kitchen products including marinade, seasonings, cups and a cooking DVD.
Other products sold on their website include hunting gear, bobbleheads, air fresheners, caps, keychains, bracelets, bandanas, mugs, plates, napkins, drink koozies and fake beards. And, of course, the $650 Catnapper Camo Laredo Recliner chair.