Nicole Kidman stars in new commercial for Swisse Wellness Vitamins
Nicole Kidman shows her playful side as she is staring in a commercial for Melbourne-based Swisse Wellness Vitamins.
Nicole Kidman, 45, is seen picking herbs from the garden while playfully dance-kicking to an up tempo guitar track – geared toward projecting an idealized vision of healthy living.
In the slow-moving montage, Nicole Kidman can be seen eating a low glycemic green apple as she sits in an idyllic vegetable garden in the countryside.
She is later depicted toting a basket full of garden herbs, and at one point even carries around a bunch of freshly dug up carrots still sporting their green stalks.
Underscoring the stream of dreamy images was not only the aforementioned guitar track but a gentle cadence metered out by a hand clapping.
The 30 second spot relies heavily on Nicole Kidman’s ability to convey a better, healthier, life – made possible by proper supplementation.
And the vitamin brand could not have chosen a more vibrant and carefree-seeming ambassador.
Nicole Kidman shows her playful side as she is staring in a commercial for Melbourne-based Swisse Wellness Vitamins
Kidman was the picture of glowing health and effortless joy as she pranced around the well-groomed garden – at times playing just like a child in the lush wonderland.
She has almost magically maintained an enviably youthful appearance, which may be due to a daily routine of vitamin ingestion.
Adorned in pink shorts and cowboy boots Nicole Kidman shook out her long blonde hair in various snippets of spontaneous dancing.
She even demonstrated a karate move in the pathway between an herb plot and a row of sunflowers.
Discussing her partnership with Swisse, Nicole Kidman said: “I joined Swisse because I wanted to help bring awareness to the importance of living a healthy lifestyle in a busy, often stressful world.”
“I love feeling healthy and fit. They are wonderful attributes of the Australian way of life – and I am a very proud Australian.”
Swisse CEO Radek Sali stated that the vitamin seller was “absolutely thrilled” to have Nicole Kidman as their official ambassador.
Meanwhile, Swisse, according to the Chicago Tribune, has big plans for what Nicole Kidman can do for them and are banking on her to help them reach a projected goal of $50 million in U.S. sales in the first half of 2013.
And even more astonishingly, Swisse expect to rake in $500 million annually by 2015 through products ranging from skin and hair care to multivitamins.
The Melbourne based company began carrying their health products in U.S. pharmacy chain Walgreens in February.
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