An Small Business Owner’s Guide To Keeping Your Clients Happy
If you are someone that owns their own business, then you have a variety of people to be thinking about and to keep happy. From any staff to your accountant or clients, there are a lot of people that you need to keep happy, in order from them to keep working with you or so that they keep doing a good job for you. Clients can, of course, benefit you as they help you to bring in revenue for your business. However, there is a certain satisfaction when it comes to knowing that you did a good job for them and have contributed to their happiness. So what are some of the best ways to keep those people that you work with happy? Here are a few ideas for you to get you thinking.
Pay Close Attention
If you are able to anticipate your client’s needs, then it can make a massive difference. Being able to predict what they might want, as well as what they might need for their next project, for instance, can stand you in good stead. Plus, if you get regular work from a client, you can anticipate certain things through the ways that they prefer to communicate. If they keep emails quite brief but they give their phone number, then could it be that they’d rather talk in person? Arrange to call them or to go to their office, for example.
Send Thank Yous To Them
If you have worked with a client quite a lot, then it can be a good idea to send something over to them as a thank you. After a project is finished, having something sent to their office as a thank you can be really appreciated and will keep you in their good books. It could just be that you send over some treats or even give your clients a stubby holder, for example. It helps to keep you in their memory, which is more likely to lead to repeat work from them. So have a think about what might work, even if it is just sending them a holiday card.
Own Your Mistakes
From time to time, mistakes will happen with certain work or projects. But the best thing to do, to keep everyone happy, is to own up to something rather than blame others. Explain what has happened, and tell them quickly what you will be doing to rectify the situation. Some things may have been out of your control. But it looks bad to blame others or circumstances, instead of owning your mistakes and then putting in a lot of effort to put it right.
Stay On Top Of The Trends
If you have certain clients that require work that is more seasonal, then be prepared for work that comes up at certain points in the year. Try not to overbook yourself for work, so that you have space at certain times of year for loyal clients. This can also allow you to have time to creatively plan when you know they will need you at a certain time.