Kim Kardashian posted a series of photos to her Twitter account to show her new hairdo after dyeing her locks a lighter shade.

Kim Kardashian, 31, was shooting a campaign for the Kardashian Kollection lingerie line, and she made sure she was the perfect advert for the range as she posed for her Twitter snaps in nothing but a coral colored bra.

The reality star amped up the sex appeal by posting a photo of herself wearing just the underwear, with the caption: “Photo shoot fresh! All about corals for spring swimwear.”

Kim Kardashian then sent an almost identical but slightly less revealing snap of herself in an untied fluffy white bathrobe, with her hair partially covering her cleavage.

The second shot was accompanied by the words: “Last shot of the day! On set of our Kardashian Kollection for Sears shoot!”

But while Kim Kardashian’s Twitter followers would have been focused on her ample curves, the businesswoman was more interested in her new hair color.

Kim Kardashian was shooting a campaign for the Kardashian Kollection lingerie line and she posed for her Twitter snaps in nothing but a coral colored bra

Shortly after the photo shoot, Kim Kardashian posted yet another photo to the social networking site.

Kim Kardashian’s assets were again clear for all to see, but the star simply asked her fans what they thought about her new hue.

The reality star wrote: “I dyed my hair lighter yesterday! I’m loving it! New hair color=new beginnings for me You like?”

But it hasn’t all been fun and photo shoots for Kim Kardashian after the star recently had to deal with a trespasser on her property, it has been reported.

According to TMZ, a stranger appeared at her Beverly Hills mansion over the weekend with several suitcases and requested to stay in her home.

TMZ claims it was told by a source that police officers were called to the house and the man in question told them he had a job interview lined up with the reality star.

The man was reportedly given a trespassing warning by the police, who then allegedly drove him back to the airport so that he could book a flight home.

Kim Kardashian was also using her famous curves to promote her latest venture earlier in the day, after she posed topless with her sisters Khloe and Kourtney in a campaign for their denim line.

The three sisters can be seen intertwined while wearing nothing but their range of jeans, another strand of the Kardashian Kollection for Sears.

Kim Kardashian was also using her famous curves to promote her latest venture earlier in the day, after she posed topless with her sisters Khloe and Kourtney in a campaign for their denim line

Kim Kardashian posted the racy image to her website and wrote: “Kourt, Khloe and I decided to go natural for our Kardashian Kollection denim shoot with Nick Saglimbeni and pose in only our favorite jeans! What do you think of the pic? I think it’s such a beautiful shot and Khloe and Kourtney both look so stunning! Xo”

They unveiled a campaign for the line last week, which saw each of them sporting a pair of jeans named after them, along with identical fitted white shirts.

However the reality stars then decided to generate further buzz for their denim line by releasing the new image, which shows them protecting their modesty with their arms as they pout seductively for the camera.