At the end of January this year, Hertz.co.uk announced the release of its latest mobile phone app. The new app has been redesigned to include a range of new features to provide customers with an even more ‘convenient travel experience’. A standout feature of the app is that it now allows access in airplane mode to update and rearrange rentals. This is as well as allowing you to ‘travel at the speed of Hertz’ wherever you are at any time of day.

Hertz continues to make the whole process of car rental easy and pain-free, so it is not difficult to see why it has become so successful. The redesigned app is seemingly another step up the ladder in terms of useability.

So what are the new app’s features?

Hertz says in promotional material that the app adapts more readily to the differing screen sizes of each mobile device. It also speeds up reservation times and avid users of previous incarnations of the Hertz app will notice how much more slick and immediate the user interface is.

The latest version has fixed these issues from the passed app and now reserving a car no longer require a diversion to the Hertz website and persistent login.

Hertz app

Hertz have thankfully kept what was great about the old app. This includes: the range of special offers and frequent deals, the Quick Access to Roadside Assistance and the ability to find nearby locations, and the innovative Hertz e-Return service. Similarly, the aforementioned ‘Travelling at the Speed of Hertz’ service now offers “Carfirmation”, Hertz’s email and SMS text service for use by Hertz Gold customers. This confirms reservations, as well as advising of a car’s location.

The Carfirmation function on the new app has been upgraded to show other cars that are available, allowing Gold customers to select the car that they want.

Verdict

Hertz continues to make the whole process of car rental increasingly easy and pain-free, so it is not difficult to see why it has become so successful. The redesigned app is seemingly another step up the ladder in terms of useability and functionality.