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Kristen Stewart posed for Balenciaga’s new perfume Florabotanica advert.

The image is shot in black and white, but Kristen Stewart’s back is covered with colourful flowers on a vine that wraps around her shoulders.

Kristen Stewart has been the face of Balenciaga fragrance since 2012

Kristen Stewart has been the face of Balenciaga fragrance since 2012

Kristen Stewart, 23, wears her dark locks swept into an elegant chignon and sports smoky eye make-up and shiny lip gloss.

The actress has been the face of Balenciaga fragrance since early 2012 and became involved with the fashion house due to her friendship with former creative director Nicolas Ghesquiere.

When Nicolas Ghesquiere stepped down in November and Alexander Wang took the reins, it was speculated that Kristen Stewart would be dropped as the face of the fragrance.

In 2012 Kristen Stewart told Women’s Wear Daily she felt “lucky” to be a part of Florabotanica and added: “There is something natural about it. It’s very alive.”

Kristen Stewart is currently in Berlin, filming her latest movie Sils Maria.

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H&M’s latest spring offering, a collection called The New Mix, features pieces that have an uncanny resemblance to industry-favorite looks from Balenciaga, Celine and Kenzo.

As the fast-fashion retailer sales continue to decline, with a brief reprieve in April as the once-thriving clothing retailer struggles to hold on to customers, it seems to have found an answer in high-end designs once again.

One white jersey bustier, retailing for $19.95, looks strangely similar to Balenciaga’s white crop top from the spring 2013 collection – which Kristen Stewart turned heads wearing at last year’s On The Road premiere.

The thermoformed crossover top, made of laser cut-outs, retails at Balenciaga for $1,535.

At Celine, Pheobe Philo sent out a spring 2013 collection, in store now, of stylish, but slovenly elegant pieces in a mostly black and white offering.

One particular dress, the textured Sable dress, was an instant hit with buyers and fashion editors, and H&M seems to have taken note.

The brand’s $24.95 jersey tank top with mesh at the front “for a deep V-neck effect”, is a mirror-image of the Celine dress, which retails for $3,250 in crepe, or $2,900 in silk satin.

H&M's white jersey bustier looks strangely similar to Balenciaga's white crop top from the spring 2013 collection

H&M’s white jersey bustier looks strangely similar to Balenciaga’s white crop top from the spring 2013 collection

And taking Kenzo’s $255 sell-out Tiger motif to similar heights is a gray sweater from H&M featuring a comparable multi-colored, growling tiger – and customers don’t seem troubled that the company appears to be trading in knockoffs.

One commenter on live journal, Fashin, said she believes democratization of high-fashion is a good thing.

“Designer clothes cost tens of thousands of dollars, why pay when you can get the same thing for $40?” she wrote.

“People like you and I and the rest of the middle class world want to look stylish but don’t want to go broke doing it. I get that copying is wrong, though, but it’s almost justified given the outrageous prices designers put on their clothes.”

H&M has never made a secret of its relentless to chase trends and cater to an ever-widening, insistently competitive fast-fashion market.

While the retailer’s fashion-designer collaborations and celebrity collections get a lot of media attention, Beyonce’s H&M swimwear campaign being one recent example, its prices- 60% cheaper than Zara’s but more expensive that Forever 21, have left H&M struggling to position itself.

While customers often bypass 90% of the store’s offerings, stocked heavily with basics such as T-shirts and trousers, many call the remainder – such as look-a-like Balenciaga tops for less than $20, “an incredible buy”.

One woman, referring to the retailer’s frequent turnover of styles that mimic high-end designs, tweeted: “I like how it’s accessible.”

But another commenter, who cherishes the exclusivity of owning a designer piece before it is turned into a reproduced bargain for the mass-market, explained to fellow forum members: “You like the fact that you can get your hands on similar pieces from the runway at a good price.

“However, now that you can afford it, so can everyone else and that makes the pieces less special.”

While a Twitter user, under the name Anon Model, was slightly more blunt: “H&M is the king of knock off stores. Just saw a Celine bag knock off, Balenciaga top… Have they no shame?!

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Kristen Stewart was in good spirits as she arrived for the Spring/Summer 2013 Balenciaga ready-to-wear show at Paris Fashion Week.

Kristen Stewart, 22, stayed loyal to the French-based fashion house with an outfit by the designer Nicolas Ghesquiere.

She went for a chic biker look in floral-patterned monochrome jeans, ankles boots, loose black top and a yellow leather jacket.

The actress is also a fan of their quilted leather biker jacket, having at least three in black, red and yellow.

Kristen Stewart was in good spirits as she arrived for Balenciaga ready-to-wear show at Paris Fashion Week

Kristen Stewart was in good spirits as she arrived for Balenciaga ready-to-wear show at Paris Fashion Week

Kristen Stewart is a regular at Balenciaga shows at Paris Fashion Week and was unveiled as the face of their fragrance earlier this year.

Her arrival in Paris comes as Kristen Stewart and Robert Pattinson are spending more time together.

A source told People magazine that Robert Pattinson’s friends are concerned and have urged him to take things slowly.

A friend told People: “Rob was completely heartbroken and was saying there was no way he could ever forgive her.

“But not speaking to someone that you thought was your end all, be all, is clearly harder than he expected.”

Another source added: “[His friends] keep telling him he needs some time and space, but they all think they will be a couple again, maybe as soon as they are together for the Twilight promos.”

Meanwhile, also at Paris Fashion Week was Mexican actress Salma Hayek, whose husband François-Henri Pinault is the CEO of PPR – a major fashion company which owns or part-owns Gucci, Yves Saint Laurent, Boucheron, Alexander McQueen, Stella McCartney and Bottega Veneta, among others.

The actress looked smart in an unusual black and grey jacket and black skirt as she arrived on the arm of her billionaire husband.